Sugar Shot

Illinois State University // Fall ‘24

Sugar Shot is a fictional dessert bar that is catered towards people that desire a upscale experience that attracts a more mature clientele. The main idea behind the branding was to combine fun and unique colors with vintage influence. Art deco was a large influence,  It is a twist of vintage, fun, and upscale with the use of color and illustration. The focus of this project was understanding of creating a logo, laying out a menu, and learning how to apply the branding.

Adobe Illustrator, InDesign, Procreate